FOLD REFORMER

We supported FOLD Reformer across their brand activations and in-person classes, capturing the energy and essence of these beautifully curated, real-world experiences.

Providing on-site video and photography across activations, we created social-first highlight films and flexible content banks focused on people, moments and movement, designed for socials, campaigns and ongoing brand use throughout the year.

A consistent, lean approach allowed the content to be candid and non-invasive, resulting in authentic, on-brand, multi-use assets that extended well beyond the events themselves.